Last month I did a blog series called Publishing 101, taking the reader through the four basic choices an aspiring author has to choose from.

In this series, I talked about the antiquated return policy in the book industry and how that’s hurting many publishers (and, in turn, authors). This came across the Twitter-wire today:

Revenue Reality of a Bestseller

Read it. It’s an eye opener.

In the royalty statement shown, the author sold over 7,000 in a six-month sales period. In that same amount of time, over 10,000 books were RETURNED.

What a waste.

Which is why I’m getting myself a Kindle next week. Yep. Finally. Birthday gift or no, I’m getting a Kindle.

eReaders will not be the end of books, but I hope they will be the end of the over-printing-to-fill-bloated-bookstore-orders-just-because-they-can-return-them antiquated policy.

They say it’s the #1 item on Amazon’s Wish List this year, and I can see why.

Put the profits back in the hands of the authors.

Now head on over to my monthly Book Addict blog for some Yuletide Gift ideas!